UO HOCKEY
Creative Producer/Content Creator
THE CLIENT: UO Hockey Club for Allen Hall Advertising
THE CHALLENGE: It’s no secret that the University of Oregon is known for some big-name sports. Game days are always essential. The tailgates, the people, the energy, and the atmosphere. How do we create that for Hockey?
THE OUTPUT: Promoting watch parties at our favorite college bar, Rennie’s Landing.
Social Media Executions
PRODUCERS: ELIOT CORRELL, SHYLA OQUIRA
DESIGN: STELLA RANELLETTI
ART DIRECTION: SYDNEY TALL
COPY: BELLA BRICK
ACCOUNT MANAGEMENT: CARA THOMPSON & ELLIE SIEDELMAN
PROJECT MANAGEMENT: MAREN FULLERTON & RILEY BLAIR
STRATEGY: RUBY WACHS & SARITA SHARMA
MEDIA PLANNING: JULIA GOLDIN